About
Ju Ydus
Social Dynamics & Resilience Strategist
Dip. Leadership & Management
Doctoral fellow in Psychology
MSc Psychology, Life sciences
I work with people in high-pressure, high-exposure contexts — preparing them to navigate complex team dynamics, competing interests, and exposure.
In those environments, social resilience is not a nice-to-have, but a core strategic asset. One that defines how pressure is handled, and consequently, how trajectories are formed.
Social Resilience Under Pressure — A Conceptual Paper (2026)
This is a position paper discussing interaction, risk, and resilience under sustained pressure. It outlines a conceptual lens for understanding social resilience as a strategic capability that defines long-term trajectory.
Memberships
How I approach social resilience: from individual factors to environmental components
My work focuses on the design and delivery of structured resilience programs for those operating in environments where scrutiny and competing interests are the norm.
My work is grounded in research into human dynamics that contribute to power imbalance, influence, and skill access under pressure. The programs translate this research into operational method that can be applied in real-world conditions.
In addition to private engagements, selected elements of this work will be available in structured, self-guided formats within the upcoming months. These are designed for professionals for whom a private engagement is not appropriate. The standard remains the same: composure and effectiveness for situations where decisions have social, financial, or reputational consequences.
A core part of my practice is ongoing research into social resilience. Much existing work examines resilience in isolation, without accounting for how different forms of pressure interact with individual traits and contextual factors. My focus is on closing that gap with a structured model for the operationalization of social resilience development.
long story short
Stepping out is both being noticed and being tested.
Over the past 15 years, I have worked in and around environments where exposure is high and mistakes are expensive.
The challenges presented by these environments shifted my focus towards understanding what actually holds under pressure. Summarizing the findings: ‘Every interaction is a contest of awareness; the one who sees deeper wins…’
